These days when almost half the U.S. population seems to be Tweeting and Facebooking new friends, it’s not uncommon for hiring managers to use search engines to research potential employees.

It’s hard to hide those pictures, videos, comments or old stories if your social web page isn’t set to private. Even if it is private and you let someone in as a friend on your network, they have access to reproduce some unfavorable search engine results. The more you plan ahead, the more you take time to create a good reputation for yourself, the less time and money you’ll need to spend in the future to combat negative information. Combining that with simply realizing that the information you put out on the internet can always find a way back to you will go a long way with most people’s online reputations.

Online Reputation Management {ORM} helps people with online reputation issues such as negative journalism, bad reviews, untruths, ripoff reports, complaint boards and forums. Disgruntled ex-employees, partners, signfigant others and often competitors try to damage anothers person’s representation on the web. Unfortunately very few companies have strategies related to managing their online reputation. If used properly (not spamming) ORM is a process that can be introduced to a marketing plan to actively protect their brands from being tarnished on the web. Outside of social networking websites like MySpace and FaceBook a few other problem websites that often include negative information are: RipOffReport.com, Complaints.com, ConsumerAffairs.com, ComplaintsBoard.com and newspapers that get published online.

For more information about our online reputation management service call us or click here to email us.